NEWS & UPDATES

If you run a business in Cork, you’ve probably felt it - marketing has become noisier, more expensive, and oddly more automated at the same time. Over the last 12 -18 months, I’ve had the same conversations again and again with retailers, tradespeople, hospitality teams, and professional service firms: “ What should we do next… and what should we stop doing?” So here’s my honest take on what I’m seeing locally, what’s performing better than expected, where money gets wasted,